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CRM 101

From Relationships to Revenue: Why You Should Integrate LinkedIn Sales Navigator with Dynamics 365

From Relationships to Revenue: Why You Should Integrate LinkedIn Sales Navigator with Dynamics 365 By LAURA BREWER Digital transformation is a major focus with Microsoft. Businesses are now rethinking their processes and reorganizing segments because of it. A seamless solution to integrate is Dynamics 365 with LinkedIn Sales Navigator. This integration makes … Read More

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Do You Need a CRM, a Marketing Automation Tool, or Both?

Today, it seems that marketing automation and customer relationship management systems are the same since both handle contacts, leads, accounts, and companies. With all this feature parity, how do you know which system is right for your team? Well, let’s take a look at what the differences between the sales and marketing roles are since many … Read More

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