The coronavirus crisis has had an unparalleled impact on the rental market. As the economy stutters, property managers need a reliable, robust customer relationship management (CRM) solution that facilitates real estate maintenance at this difficult time. Going forward, managers should bridge the gap between homeowners and tenants more effectively with modern CRM property management software. Spreadsheets and legacy systems just won’t provide the same results. It’s that simple.
Not all CRMs are the same. They never have been. Some software doesn’t automate. Other software relies on server-based systems. Most software is just too expensive to maintain. This makes the control, operation, maintenance, and oversight of physical property far too difficult. Post-COVID, the rental sector faces an uphill struggle. And bad CRM software just contributes to the problem.
What’s the alternative?
Dynamic Consultants Group understands this is a difficult time for property managers like you. With social distancing-compliant property viewings, virus-cautious tenants, and a surge of rental debt, managers need a fully-functional, full-featured CRM platform that expedites all the tasks associated with “property management 2.0” — collecting rent, screening tenants, and maintaining properties in the middle of a pandemic.
Let’s examine how Dynamics 365 — a Microsoft platform customized by Dynamic Consultants Group — solves the ever-increasing challenges of property management.
Dynamics 365 Supports Property Managers in the Post-COVID Rental Landscape
There are almost 43 million results for “CRM property management software” on Google, with web-based solutions, cloud-based solutions, apps, and other digital tools for managers of all types. But there’s one that stands out from the rest…
Dynamic Consultants Group tailors Dynamics 365 for people who need a year-round cloud-based CRM solution for property management.
Dynamic Consultants Group tailors Dynamics 365 based on the needs of your property management business. It doesn’t matter if you have five or 5,000 properties in your portfolio. Or the location of your company. Or the number of people on your team. You get a tailored solution, just the way you like it. There’s no one-size-fits-all approach to property management.
Dynamic Consultants Group manages the move to the cloud from start to finish so expect quick migration and integration. There’s no messing around. Even if you use a system that’s five, 10, or even 20 years old, you can transition to the cloud without breaking a sweat.
How to Optimize Property Management With Dynamics 365
Dynamics 365 comes with a suite of services for property managers. This is far more than just another CRM platform. It’s an all-encompassing property management software solution that oversees the business operations of real estate. With full cloud integration, users can access these services anywhere in the world on any device — desktop, laptop, smartphone, tablet, you name it.
At its core, Dynamics 365 improves customer service. In a real estate context, this means smarter, speedier outcomes for homeowners and tenants from one centralized system. There’s no need for multiple pieces of software. You can build relationships and grow revenue. Dynamic Consultants Group builds on the platform with a range of bespoke consulting services.
Accurate, real-time information about homeowners, tenants, co-signers, guarantors, contractors, service providers, and more
- Maintain a database of names, addresses, phone numbers, email addresses, and other contact details
- Compile rent/bill payment status updates
- Collect other information that facilitates day-to-day property management workflows
Manage communications with customers
- Handle incoming/outgoing communications with customers, such as emails, phone conversations, appointments, and interaction histories
- With a simple Microsoft add-on, track the sentiment of communications, including social media posts. This identifies problems and handles customer service issues quickly
Streamline support tickets
- Route service tickets to customer service representatives with the most experience
- Notify representatives of different service level agreements (SLAs) that exist between tenants and landlords/property managers
- Schedule resources to visit tenants on-site and solve problems
Create customer portals
Launch a portal that lets customers view and update personal and financial information such as:
- Contact details
- Payment details
- Billing histories
- Support tickets
Create a knowledge base
Launch a knowledge base with answers to commonly asked questions, such as:
- When is my next rent payment due?
- Who do I contact if I have a problem?
- What do I do if I can’t afford my rent?
This speeds up issue resolution considerably and improves the entire customer experience.
With CRM for property management, track service management tasks to improve SLA outcomes. These tasks include:
- Property maintenance
- Collection and return of security deposits
- Tenant safety
- Compliance with federal and local housing legislation
If you manage a large portfolio of residential or commercial properties, Business Central might interest you. This relationship management (ERP) system manages inventories, orders, warehouse management, and other tasks associated with running a small business. Learn more.
How to Become a Better Property Manager With Dynamics 365
Unlike some other CRM platforms, Dynamics 365 provides real-time insights and intelligence into almost every aspect of property management so you can predict future outcomes and mitigate risk. With the latest property management analytics, make quicker, smarter decisions that benefit both homeowners and tenants, and maintain SLAs.
You can access customer service analytics too. Dynamics 365 property management software provides a 360-degree overview of customer service pipelines so you can improve service quality in the future. For example, discover:
- The number of support tickets submitted by homeowners/tenants over the last quarter
- How quickly service agents respond to tickets
For even deeper analysis, carry out email surveys and other research methods to gauge satisfaction and compile actionable insights into your property management procedures and protocols.
Need even more data insights? Dynamic Consultant Group can help you incorporate other digital tools into your business such as Power Automate, Power Apps, and Power BI. This way, you get more insights into property management. Discover more here.
The features listed above merely scratch the surface of Dynamics 365. This powerful CRM solution (customized to your needs by Dynamic Consultants Group) benefits property managers who want to expedite real estate management during the current coronavirus crisis and beyond. With super-easy cloud migration, reliable integration, and unparalleled real-time insights, Dynamics 365 is a powerful weapon in any property manager’s arsenal.
Want to learn more? Schedule a meeting with Dynamic Consultants Group now!
Tony Pimpo is a CRM consultant with a background across the consulting, marketing and online media industries, aiming to facilitate successful relationships between customers and end-users. He has experience managing and contributing to successful teams and D365 projects, along with gathering, understanding and documenting business requirements.