Home » Which CRM is Your Best Solution: Dynamics 365 or Oracle?

Which CRM is Your Best Solution: Dynamics 365 or Oracle?

by Samantha Summers
12 minutes read

If you’re tuning in, I bet you’ve reached a point in your business where you’re growing from a small to midsize business and you need to make a change. Relying on your dated, manual systems isn’t going to cut it anymore, as your customers will not be satisfied with slow delivery. Finding the right CRM solution for your business takes time due to the extended research and comparison involved before you fully commit. We understand what you’re going through. Having to manage the day-to-day of a business is a challenge and that is why enterprise solutions, such as Dynamics 365 and Oracle, are available. As you shouldn’t take this decision lightly, I have listed out the features of both to better help your business decision.

Dynamics 365

Dynamics 365 is the leader in CRM solutions with their cloud-based tools. It is made up of integrated solutions that allow businesses to improve lead tracking, field service automation, boost sales, enhance marketing efforts and better utilize mobile devices with cloud-based business applications.  It seamlessly integrates with different Windows applications such as Outlook, SharePoint, OneNote, etc. This saves an immense amount of time and minimizes costs. The tools can also be deployed separately or as a complete suite, depending on your business needs.  

The Microsoft Dynamics 365 mobile app has greatly improved, allowing users to have a more personalized workplace to quickly complete tasks. It also shows a list of priorities to remind you of upcoming tasks. The dashboard is very user-friendly with a modern display. Users may also integrate their device with the app, giving access to the camera and other features available. With connected Field Service features, organizations can shift to a more proactive and predictive service modelIt combines monitoring and predictive maintenance with machine learning and IoT (Internet of things). A few features of Dynamics 365 are as listed. 

Features:

– Customer insights 

– Editable grids 

– Web API enhancements 

– Activity sorting control 

– Programmatic management of product properties 

– Define access permission for modular business apps 

– Use form scripts to add icons with tooltip text for view columns 

– Client APIs for creating and managing records in Dynamics 365 mobile clients 

– Server-to-server authentication 

– Process enhancements 

– Sitemap designer for apps 

– Power BI 

– Dynamics 365 app for Outlook 

– Cortana Integration 

How Much Does It Cost? 

The pricing plan for Dynamics 365 depends on exactly what you are looking for. As I stated before, there are many features to each aspect. Dynamics 365 includes Marketing, Sales, Customer Service, Field Service, Finance & Operations, Retail, and Talent. 

Check out the pricing here: https://dynamics.microsoft.com/en-us/pricing/ 

Oracle

Oracle is also a leader in the CRM market today. It makes customer relationship management easy for businesses of all sizes, allowing them to boost sales productivity and better optimize their sales process. The tool allows you to regulate and manage customer relationship from lead qualification and categorization to opportunity tracking/management. Oracle CRM authorizes strong integrated marketing campaign management, lead nurturing and ROI measurement tools. 

One of the most outstanding features of Oracle is there is no requirement to undergo multifaceted installation procedures, or to purchase additional software to use it. It also recognizes the development in your environment and uses a comprehensive set of APIs to retrieve your business logic and service-related data. It will also synchronize everything for you to access and modify it easily. Oracle is a single occasion sign in, which is a major feature for most. I know what you’re thinking, is this secure? Yes. It will not compromise the security of your data.  

As you can see, Microsoft Dynamics 365 is more complex solution, but you gain so much more from clients using it. A few features of Oracle are listed below. 

Features:

– Social CRM 

– Customer data integration 

– Quote and order capture 

– Partner relationship management 

– Business Intelligence (BI) applications 

– Price Management 

– CRM gadgets 

– Self-service and eBilling 

– Integration to Siebel CRM 

How Much Does It Cost? 

Similar to Dynamics 365, the pricing depends on what business needs you have. For more pricing check out oracle’s site: https://www.oracle.com/corporate/pricing/ 

Both Dynamics 365 and Oracle have features that set them apart from their competition and one another. However, as you can see Microsoft Dynamics 365 seems to have more features and flexibility for businesses. Selecting the right CRM can be one of your biggest financial decisions and all features should be put into consideration. Which will you choose? 

If you are looking for a new CRM solution or to transition to Dynamics 365, Dynamic Consultants Group can help you do so. Contact us today to get started on the process. We have a team of highly skilled Solution Architects, Consultants, and Developers that can take on any project, large or small. 

 

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