Josh Santiago

HomeAuthorVP, Sales & Marketing

Josh serves as Vice President of Sales and Marketing for Dynamic Consultants Group. He has had the opportunity to consult for over 150 companies across the United States and Europe in a wide range of industries. Throughout his career, he has served in multiple capacities for industries such as telecommunications, automotive, and retail. He has spent most of his career working with entrepreneurs and senior management to improve processes, increase revenue, and drive digital transformation. Josh has traveled the globe speaking and presenting; his largest passion is using Microsoft technologies to empower and change lives, organizations, and governments. As a hobby, Josh is an award-winning photographer, an avid reader, investor, and pilot.
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It seems like it’s about once a week we hear about high profile security breaches and data hacks on major companies such as Target, Home Depot, Apple, Google, and more. Almost 90% of these data breaches exploit the system login credentials (no, it’s not extreme Hollywood style hacking) by merely getting someone’s username and password. For many companies, it’s even worse with the creation of Ransomware. Companies now have a new threat to deal with...

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Today, it seems that marketing automation and customer relationship management systems are the same since both handle contacts, leads, accounts, and companies. With all this feature parity, how do you know which system is right for your team? Well, let’s take a look at what the differences between the sales and marketing roles are since many companies struggle with defining these roles. I believe that marketing and specifically the outbound teams, who need marketing automation the most, should be focused on getting the right message to the right...

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The ’90s were a crazy decade in technology. Microsoft was at the top of its game; Apple was still a secondary player in the PC world. The iPhone didn’t even exist yet! Bill Gates was still at the helm of Microsoft and everyone wanted to be a player. Back then the culture was vastly different from the way it is today. Bill Gates and then President of Microsoft, Steve Ballmer, led the pack with their...

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Artificial intelligence is the tech buzzword du jour right now. Companies all over are using AI in new and innovative ways. Some we’re oohing and aahing over and some that are creepy. There is no mistaking that AI is the next front in the digital revolution. With 3.6 billion people now using the internet as of 2016 (that’s 49.5% of the world population). AI is becoming the fast source of serving data to us that...

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KANSAS CITY, Mo., Aug. 27, 2018,/PRNewswire/ — Dynamic Consultants Group (DCG), a consulting company helping grow businesses worldwide, has launched their first add-on for Microsoft 365; GDPRoactive®. General Data Protection Regulation (GDPR), an EU Regulation began on May 25, 2018, requiring companies to give better access for consumers to remove personal information. Dynamic Consultants Group created a solution that integrates directly into Microsoft Dynamics 365 and Microsoft Compliance Manager. GDPR provides individuals with the right...

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For most Field Service professionals, staying connected is essential to managing customer requests. The Internet of Things (IoT) drives an evolution of modern communication. IoT, in simple terms, is a huge network of connected things that collect and exchange data. Fortunately, there are several devices available in today’s connected world to manage operations and stay connected to customers. We’re not just talking about that smartphone in your pocket; we also mean the building where you...

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The General Data Protection Regulation (GDPR), agreed upon by the European Parliament and Council in April 2016, will replace the Data Protection Directive in Spring 2018 as the primary law regulating how companies protect European Union (EU) citizens’ personal data. Companies must ensure that they’re compliant with the new requirements of the GDPR before it becomes effective on May 25, 2018. Companies that fail to achieve GDPR compliance before the deadline will be subject to...

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An effective CRM implementation can streamline your business processes, increase visibility and efficiency, and provide support throughout your organization. A poorly chosen or managed CRM implementation can slow down your businesses, discourage adoption and waste resources. Is your company considering switching to Dynamics 365, or already committed to a CRM system? What is your implementation resource strategy — utilizing internal staff, contracting with third-party consultants, or a combination of the two? Even for companies that...

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The integration between Microsoft Dynamics 365 and ClickDimensions provides a wide variety of marketing tools that can be used as powerful assets for any company. Using ClickDimensions under the ‘Web Content’ tab you have the ability to create forms, landing pages, surveys, subscription pages, and more. Landing pages are a goal-based web page that is designed to provide your audience with information about a specific topic or product. It is also where people first ‘land’...

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Microsoft Dynamics 365 for Talent streamlines many routine record keeping tasks and automates processes related to staffing your organization. These processes include employee loyalty, benefits, training, performance reviews, and management revision. Microsoft Dynamics 365 for Talent makes it easier to hire the right people, engage employees, and optimize your HR (Human Resource) programs. Talent integrates seamlessly with LinkedIn so you can build more qualified candidate partners. The hiring experience is streamlined with automatic interview scheduling...

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