Utilize Dynamics 365 Like Never Before
Dynamics 365 Automotive Accelerator
With a focus on all-around relationship building, powered by a holistic view that leverages countless integrations, best practices, and industry standards, the Automotive Accelerator lives up to its name, fully capable of accelerating your automotive company’s operations.
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Automotive accelerator
The Dynamics 365 Automotive Accelerator builds upon the Common Data Model (CDM) that Microsoft has developed for the automotive industry, helping to support automotive companies with tools that reveal valuable insights, connect multiple sources of data, and enrich the overall customer experience, increasing lifetime value (LV), giving way to more upsell and cross-sell opportunities, and strengthening a brand’s recognition and position within the industry. Here’s how the Automotive Accelerator can help your company gain ground and customers.
Dynamics 365 Automotive Accelerator
Utilizing the Common Data Model for the automotive industry, the Automotive Accelerator is able to merge the many sources of data that automotive companies contend with—deals, sales, contracts, specifications, warranties, inspections, fleets, test drives, branding, service, after-sales, and so on—and bring it together to unlock a holistic view. Microsoft partnered with thought leaders and industry experts in the creation of the Automotive Accelerator, ensuring it offers a standardized approach while working past the data model challenges of old solutions and supporting full customization capabilities for companies. It’s the first of its kind, able to create a richer customer experience while following industry best practices and unlocking valuable insights for automotive professionals. Flexible and powerful, the Automotive Accelerator was thoughtfully designed to benefit the entire automotive industry while integrating with the best partner solutions in Microsoft’s stack, including Azure, Dynamics 365, and the Power Platform. The result is a truly omnichannel customer experience backed by simplified, streamlined administration and operations.
What the Accelerator Supports
Using the Automotive Accelerator with or without Dynamics 365, companies can create custom-tailored solutions built around the elements and metrics that matter most to OEMs and dealerships. In addition to informing and guiding sales and marketing activities, the Automotive Accelerator enhances after-sales communications, vehicle servicing, and every other aspect of the business-consumer relationship.
With the Automotive Accelerator, you can take advantage of:
- Extensions that build upon the CDM for the automotive industry, each designed with the input of automotive leaders to support an enhanced customer experience and strengthen relationships.
- Apps driven by sample models that showcase just some of the ways you can use Dynamics 365 and the Automotive Accelerator together to transform connected field service and the way you do business.
- Sample dashboards leveraging Power BI that unlock analytics around services, lead disposition, branding, business operations, vehicle inventory, and more.
- Customized solutions suitable for your marketing, sales, after-sales, and other teams with packages that you can effortlessly deploy with optional sample data, streamlining the setup process.
- A test drive experience that will walk you through AppSource with reference guides, diagrams, documentation, and more to help you make the most of the data model while minimizing the learning curve.
With the latest version of the Automotive Accelerator, your company will find a focus on customer engagement with a 360-degree view of customer interactions, opening the doors to more timely and intentional conversations. The result is highly effective sales and marketing activities that drive upsells and cross-sells while increasing lifetime customer value.
Features and Capabilities
With the accelerator, you’ll unlock the automotive CDM in addition to canvas apps, model-driven apps, and Power BI apps, all focused on connecting and enhancing the experience of an automotive customer. Here’s a look at the other features and capabilities that you can expect from the Automotive Accelerator.
Entities and Capabilities
The Automotive Accelerator was developed on top of the automotive CDM and with the help of industry thought leaders. The result is a number of highly relevant and specialized entities and attributes bundled into the accelerator, representing those most commonly utilized by top-performing OEMs and dealerships around the world, designed to streamline internal processes and strengthen relationships. Some of the entities you can expect to find include branding, business, customer-vehicle relationship, deals, fleet, inspection, lead, sales contracts, service, after-sales management, specifications, test drives, vehicles, equipment, and warranties. See the full list here.
Site Map Extensions
Optimizing user experiences and simplifying back-end operations has never been simpler than with the Automotive Accelerator. Gain insights directly from your data by installing the accelerator into your Dynamics 365 dashboard to transform the robust tools into automotive-specific visualizations and apps. The site map extensions include the following.
- Marketing: Manage test drives, customer segmentation, and more.
- Sales: Handle deals, trade-ins, quotes, and other activities.
- After Sales: Schedule service appointments, maintain service contracts, manage sales contracts, and track device warranties.
- Vehicles: Manage vehicle inventory and entire fleets.
- Branding: Device brand, class, models, codes, variants, and types.
- Business: Manage the business, facility, and operations.
- Auto: Oversee contacts, service appointments, and test drives.
Seamlessly track communications with a given customer over time, across channels, and throughout departments as you take advantage of tools and insights to power every critical factor in your automotive company. These extensions are just the beginning—endless customization opportunities will help your company do even more.
Manage test drives, customer segmentation, and more.
Handle deals, trade-ins, quotes, and other activities.
Schedule service appointments, maintain service contracts, manage sales contracts, and track device warranties.
Manage vehicle inventory and entire fleets.
Device brand, class, models, codes, variants, and types.
Manage the business, facility, and operations.
Oversee contacts, service appointments, and test drives.
Forms, Dashboards, and Apps
It’s easy to build custom solutions on top of the Automotive Accelerator using the Power Platform or Dynamics 365, but it also comes bundled with forms, views, and dashboards complete with sample data. Examples include the following.
- Customer 360: Designed specifically for the automotive industry, the Customer 360 form offers a holistic view of a company’s prospects and gives sales managers the opportunity to start and maintain intentional conversations, driven by preferences and other data. The sample app demonstrates how the online journey can be leveraged and turned into insights that support a personalized experience for a customer.
- Power Apps Portal: Use Power Apps to create a B2C portal that brings interactions into one place. The sample portal showcases activities like inventory browsing, scheduled test drives, and forum posts, covering multiple channels using a bot that seamlessly escalates inquiries and actions to a sales agent.
- Service Advisor: A redesigned canvas app called the “Service Advisor” sheds light on day-to-day appointments, care service history, and value-added services that help service advisors improve the customer experience with the chance to upsell and cross-sell offerings a specific customer may find useful.
- Lead Disposition: This form uses the Automotive Common Data Model and the STAR guidelines to manage inbound lead data, with a consistent set of activities identified using the native Dynamics 365 AI and Insight tools to score the lead and apply predictive analytics.
Sample forms, views, and dashboards like these are only the beginning. With the Automotive Accelerator and the right partner by your side, your organization can make great use of these powerful tools and insights, leveraging the data that’s already at your fingertips and bringing it into one place for easy analysis and action.
Designed specifically for the automotive industry, the Customer 360 form offers a holistic view of a company’s prospects and gives sales managers the opportunity to start and maintain intentional conversations, driven by preferences and other data. The sample app demonstrates how the online journey can be leveraged and turned into insights that support a personalized experience for a customer.
Use Power Apps to create a B2C portal that brings interactions into one place. The sample portal showcases activities like inventory browsing, scheduled test drives, and forum posts, covering multiple channels using a bot that seamlessly escalates inquiries and actions to a sales agent.
A redesigned canvas app called the “Service Advisor” sheds light on day-to-day appointments, care service history, and value-added services that help service advisors improve the customer experience with the chance to upsell and cross-sell offerings a specific customer may find useful.
This form uses the Automotive Common Data Model and the STAR guidelines to manage inbound lead data, with a consistent set of activities identified using the native Dynamics 365 AI and Insight tools to score the lead and apply predictive analytics.
Choose Dynamic Consultants Group
There’s no doubting the power of the Dynamics 365 solution, especially when you add the industry-specific tools and entities offered by the Automotive Accelerator. At Dynamic Consultants Group, we’re dedicated to helping each company address their unique challenges with the help of robust platforms like these. Are you interested in learning more about how DCG can help your organization reach new goals? Reach out to Dynamic Consultants Group, and we’ll explore together how the Automotive Accelerator can help your organization overcome common hurdles, enrich customer experiences, and combine omnichannel data to improve insights, actions, and confident-decision making for all departments and team members. Contact us today!